Additional Resources I Use in This Week's Training

Tips to a Successful PR Email Pitch

1. Always address the person by name if you can find it. Take time to look for it.

2. Introduce yourself.

3. Be personable, show that you know their company

4. Ask for the giveaway/product/service

5. Tell them what THEY will get.

6. Tell them why YOU want it.

7. Close nicely and personally
Sample Email:

Hi Kim!

This is Vanessa from I Never Grew Up, I have been a huge fan of Crayola products since I was a little girl. Receiving a new box of crayons every year is still one of my favorite memories, I actually grab a new box once in a while just for ME, not the kids!

I was wondering if you could help me out with hosting a giveaway/sending out new products from your Spring line for me to review on my blog.

I have a very loyal following of thousands of subscribers, followers on Twitter & Facebook and my site receives 80,000 page views a month. I would help your company receive a lot of exposure in exchange for the free products.

It would be a great opportunity to receive quite a bit of free advertising to help promote your new Spring line coming out.

Please let me know if you are interested or have any additional questions,

Thank you for our time, hope you are having a great day.

-Vanessa Brown

 

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